The project intro (with summarize in English)
A demo of the guide manual - how to select the right spot?
Embarking on an offline campaign, I've crafted a meticulous "Event Execution Manual." Here's a glimpse of the first page, focusing on the crucial phase of location selection. This manual, with its 60+ pages, provides in-depth guidance and standards for regional teams, covering everything from site selection to comprehensive communication strategies. It's a testament to the detail-oriented approach I bring to every aspect of event planning and execution, ensuring that every phase is tailored to fit expectations of the HQ.
Content with Conscience: Ethical Guidelines for Local Teams
I generate this slide as an ethical compass for content creation, offering clear guidelines to local teams on what crosses the line. It's a moral checklist, emphasizing respect and sensitivity, ruling out any form of humor that could be interpreted as demeaning or discriminatory. It's about promoting a culture of inclusivity and thoughtfulness in every message we share.
Also it details the legal constraints under China's Advertising Law, setting firm boundaries for advertising practices. It serves as a directive to avoid infractions, outlining prohibited actions such as false advertising and forbidden claims. This slide acts as a reminder to stay within the legal framework, ensuring all marketing efforts are both ethical and compliant with national regulations.
A demo from the Content guideline
